Sony Pictures Home Entertainment (SPHE) has announced the European launch of movieIQ, a new Blu-ray Disc feature powered by Gracenote® that offers viewers access to a real-time movie database. With a movieIQ enabled Blu-ray Disc and an internet connected Blu-ray™ player, movie fans can immediately access continuously updated information on cast and crew and explore relevant trivia such as production facts, music and soundtrack information all tied to scenes within the movie. SPHE will feature movieIQ on major new release Blu-ray Disc titles* from September 2009 , including Angels & Demons and Terminator Salvation.
“It has always been our goal at Sony Pictures to offer fans the ability to truly connect with their favourite movies using BD-Live,” said Lexine Wong, Senior Executive Vice President of Worldwide Marketing at Sony Pictures Home Entertainment. “We know many people interrupt their movie watching experience to look up the filmography of an actor or to find out more about a song playing in the background. Now through movieIQ, movie lovers can dive into constantly updated information about the movie they are watching without leaving their sofa, further enhancing the experience of watching movies in this always-connected age.”
movieIQ takes advantage of Gracenote’s Video Explore solution, which brings powerful search and navigation capabilities to connected consumer electronic devices. Video Explore allows users to search the online Gracenote video database, linking together related cast, crew, movies, TV episodes, franchises, seasons, DVDs, and Blu-rays. Gracenote’s global video database contains rich video information for North America, Europe, and Japan, including factual metadata, synopses, credits, and detailed descriptive elements.
